March 2009
MW Barometer
MatchWork helps you to turn global crisis into new opportunities.
As much as we would like to, - we cannot bring your print ad volume back and we cannot make the world financial crisis disappear. What we can do is assist you with ideas to optimize, revolutionize or, for the newcomer; break through on the digital side with a professional and user-friendly job board solution – and you should focus on online (see ‘Migration to Online’ in this newsletter).
With the MatchWork digital job solution you have many parameters to work with, the opportunities being time savings, increased productivity or the automation of previous manual processes, - everything designed to free more time to chase new advertisers and up-sell to existing clients.
Here are some ideas:
- Become the major online player in your region or segment by bundling your products into attractive and flexible packages that stand out in the market..
- Offer advertisers the most optimal direct pipeline to candidates with the market’s most advanced CV matching, providing easy, fast and accurate access to the most relevant jobseekers.
- Generate additional revenues from your customers by developing a clear up-sell strategy – and training your online sales staff.
- Push up-sell messages to the advertisers
- Make yourself visible - the MW digital solution integrates Search Engine Optimization (SEO) best practices.
And, with our new MatchWork platform there will be even more opportunities for generating new revenues based on new services, and even more online tools for managing ad effectiveness and offering easy up selling and ad enhancement. More information about these exciting developments will follow in the near future.