A premium revenue opportunity which you should prioritise within your marketing efforts is to offer your advertisers assistance with matching their needs to the candidates available in your CV Database. So, not only do they advertise online but the relevant exposure to candidates in the CV database is based on the quick and precise matching provided by MatchWork system.

As advertiser demands and requirements evolve, publishers are having to adapt to meet these needs. In our regular conversations with publishers there is a growing desire to focus on online-only job advertising, and to offer digital packages without the inclusion of print products.

MatchWork was present at the 78th INMA World Congress in Los Angeles, USA. Amidst the current atmosphere of “gloom and doom” surrounding the industry, more than 350 delegates came away with a different message from the Congress.

In early June more than 1.800 delegates from all over the world participated in the 61st World Newspaper Congress in Gothenburg organised by WAN (World Association of Newspapers). A large exhibition formed an integrated part of the Congress giving suppliers of techniques and services to the newspaper industry a chance to present themselves.

Sometimes it’s good to visit other newspapers to gain knowledge and experience from industry colleagues with whom you don’t compete and who are therefore ready to share confidential information and experience of “what works and what doesn’t”....

We have now received the results of the first MatchWork Partner Satisfaction Survey which is now established as an annual programme – part of our long-term commitment to our client partners.

It is a great pleasure to introduce our new CTO, Allan Skovgaard Hansen.

MatchWork is building a new front-end production platform with the overall goal of enabling faster client website delivery times. The new platform will also allow clients to manage their own solutions and provide the foundation for the continuous development of user-friendly solutions.

MatchWork’s Roadmap Process for 2008-2009 builds on the new architecture and the expanded range of possibilities our new platform provides to us and, therefore, to you, our client partners.

During the last quarter of 2007 our partners have been very active with upgrading and adding new features to their job sites. These high levels of activity have been evident in all markets.

MatchWork has recently launched a brand new service which allows jobseekers to register and activate their CV quicker and more conveniently than ever before.

MatchWork enjoyed an interesting and successful two days as an exhibitor at the World Association of Newspapers (WAN) 18th World Newspaper Advertising Conference and Expo in Budapest, Hungary on 13-14 March 2008

In 2007 we have seen our network of partner publishers continue to expand, with more new job sites and CV matching sites launched. This has seen the CV database grow substantially, meaning more value than ever for advertisers, and partners using CV matching.

We are pleased to be able to announce the following new partner launches since the last newsletter in September 2007.

2007 has been a great year for MatchWork, but this does not mean we aren’t looking forward to moving on to 2008!

“Let yourself be discovered“ is the slogan of the advertising campaign which “Verlagsgesellschaft Madsack”, a group of twelve newspaper publishers in the Lower Saxony region of Germany, has placed in various communication media since September…

Dagens Nyheter, Sweden’s leading morning daily newspaper, runs two major employment supplements each week with a significant volume of advertising. DN has been a client of MatchWork since 2000 and a classic outsourcing relationship has developed…

Recognising the difference between ‘Search’ and ‘Match’ is the key to understanding the unique power and potential of the MatchWork system.

We are upgrading our own online presence, and you will see the results early in 2008.

Is Google a friend or a foe? Should you be fighting Google’s apparently effortless rise to world dominance or going with the tide?

The managing director of Matchwork UK, Chris Stanley, gave a presentation about online recruitment at the Classified Advertising Seminar organised by the International Newspaper Marketing Association (INMA) and IFRA recently in Warsaw/Poland.

There are thousands of matching advertisements in the system at any given time, a number that is steadily increasing, as is the number of active CVs in the database. As a result...